Target audience research

In order to recieve feedback from our target audience, we are going to send out a pre production questionaire. In this questionaire we are going to attempt to find out common features of horror that they enjoy, and what they do not enjoy,  in order to gain ideas for and to know what to include in our final production pieces. We will then analyse our questionaire results, and this will allow us to take into consideration what our audience is looking for within our promotional package. As a group, we will then carry out a focus group with two boys and two girls, and show them a trailer, a film magazine and a film poster, and find out what they like about each piece, and how they would improve them. This will be helpful because we can then decide what elements will attract audiences and what will stop them from watching our movie.